How many online programs have you bought that are still sitting “in progress” with 5% completed and 0% implemented?
Maybe it looked perfect on the sales page:
- “Step-by-step system.”
- “Proven framework.”
- “Lifetime access.”
You signed up, logged in a couple of times… then real life hit. Client work. Family. Energy dips.
And suddenly that expensive course became one more tab you feel guilty about, not a turning point in your business.
If you’re honest, your biggest problem isn’t a lack of information. It’s:
- Not knowing which idea will actually sell
- Feeling alone and second-guessing every decision
- Losing momentum halfway through and quietly ghosting the program
- Ending another year with no real scalable offer in place
That’s the pain point Experience Product Masterclass (EPM) claims to fix.
Created by Marisa Murgatroyd and Live Your Message, EPM promises to help you design, launch, and sell a highly engaging online program in about 10–12 weeks… and it goes even further with a bold guarantee: if you do the work and don’t make at least $2,000 in revenue, they pay you the difference.
Is that just clever marketing, or is this program actually worth the price and time?
That’s what this review is about. I’ll walk through what EPM is, how it works, what you actually get, the real pros and cons, and who it’s best (and worst) for so you can decide with a clear head.
If you already know you want to check the official page while you read, here’s the link people are using right now:
Click Here to get Experience Product Masterclass at a Discount Price
What Is Experience Product Masterclass?
Experience Product Masterclass is a live, time-bound online program that shows you how to create what Marisa calls an “experience product” instead of a typical information course.
Instead of dumping content into modules and hoping people finish, EPM teaches you to design a product that:
- Has a clear, specific “mission accomplished” outcome
- Keeps students moving with engagement triggers and micro-wins
- Is built to be sold while you’re creating it, not months after everything is recorded
In practical terms, EPM is usually run as a 10–12 week implementation program where you:
- Choose and validate your product idea
- Design the structure, promise, and pricing
- Build a minimum viable version of your program
- Launch it with a simple but focused marketing campaign
- Deliver it in an engaging, gamified way using their “Experience Formula”
The big shift is from “I made a course” to “I built an experience people finish, rave about, and refer.”
Who’s Behind It? A Quick Look at Marisa Murgatroyd
If you’re going to invest a couple grand and 10–12 weeks of your time, you need to trust the person leading it.
Marisa Murgatroyd is the founder of Live Your Message, a digital education company that helps coaches, consultants, and experts build online businesses. She’s been in the space for years and is known for her focus on engagement and transformation, not just content.
EPM is her flagship program. She runs it annually with a dedicated coaching team, tech bonuses, and a community of past and current students.
You’ll often hear about:
- Her “Experience Formula” framework
- The Xperiencify platform, which powers the gamified delivery for many EPM students
Whether you vibe with her style or not, she’s not a random new face. EPM has been refined over multiple cohorts and has a lot of public reviews, both glowing and critical.
How Experience Product Masterclass Works
While details vary slightly year to year, the basic structure is consistent.
The Timeline
Most recent runs of EPM are framed as a 10–12 week journey:
- Core curriculum released weekly
- Live group coaching calls
- Clear milestones and homework
- A target of launching and selling your offer within the program window
The Flow
Here’s what the experience feels like from the student side:
- Week 1–2: Clarify your offer
- Narrow down to the right audience and problem
- Define your “mission accomplished” outcome
- Choose a product type and rough price point
- Week 3–4: Design your experience product
- Structure your program (modules, milestones, timeline)
- Name your product, refine your messaging, and craft your promise
- Learn the engagement and gamification triggers EPM is built on
- Week 5–7: Build your MVP & marketing assets
- Create just enough content to deliver the first round
- Draft emails, sales pages, and simple launch assets
- Decide on your launch strategy (webinar, challenge, email push, etc.)
- Week 8–10/12: Launch, enroll, deliver, refine
- Open cart, enroll students, and deliver the program
- Use feedback to improve structure, content, and positioning
- Prepare for running future cohorts with more ease
The program mixes training, implementation assignments, and coaching so you’re not just watching videos – you’re shipping.
What You Actually Get Inside EPM
A lot of reviews gloss over the deliverables. Let’s be clear about what’s typically included when you join.
Core Curriculum
- 10–12 weeks of structured video lessons
- Worksheets, templates, and checklists for each phase
- Training on choosing your niche, crafting your promise, pricing, and offer design
Coaching & Support
- Group coaching calls where you can get live feedback
- Access to “Success Coaches” who review your homework and help you move forward
- A private online community (usually a Facebook group or similar) for support, feedback, and accountability
Tech & Bonuses
Depending on the year and package, bonuses can include:
- Access to the Xperiencify platform or tech stack for delivering your experience product
- Copy and campaign templates for launches
- Extra trainings on messaging, list building, or scaling
The exact stack changes with each enrollment cycle, but the core promise remains: you’ll have what you need to go from idea → launched product with real buyers within the program window.
If you’re serious about checking the latest bonuses, they’re always detailed on the official registration page:
Click Here to get Experience Product Masterclass at a Discount Price
The Famous $2,000 Guarantee (How It Really Works)
This guarantee is one of the main reasons EPM gets so much attention.
The headline version is:
Do the work, follow the program, and if you don’t generate at least $2,000 in revenue from your experience product in the specified period, EPM will pay you the difference.
That sounds incredible, but there’s fine print you should understand.
According to the official terms:
- You must sign the legal guarantee within a set timeframe after enrolling.
- You must complete key milestones:
- Decide your niche and offer
- Set your price point
- Build your product structure
- Implement at least two marketing campaigns
- You must participate and be coachable:
- Attend or watch coaching calls
- Ask a minimum number of relevant questions
- Submit your homework by specific deadlines
- At the end, if you’ve done all of that and still haven’t hit $2,000 in sales, you can submit a claim with your documentation and request the difference.
So this is an action-based guarantee, not a passive refund. They’re essentially saying:
“If you show up, do the work the way we outline, use the support, and still don’t make your investment back, we’ll cover the gap.”
That’s powerful for accountability and risk reduction, but it’s not for lurkers. If you like to quietly enroll in programs and “get to them someday,” you won’t qualify.
How Much Does Experience Product Masterclass Cost?
Pricing can vary by year and bonuses, but recent reviews and official info put EPM in the low-to-mid $2,000s range, often around $2,497 with payment plans available.
Is that a lot? Yes. It’s a serious commitment.
But context matters:
- Hiring a launch strategist alone can cost $3k–$10k+.
- A decent copywriter for a sales page and emails can easily run $2k+.
- Many people burn more than that hopping between unstructured courses that don’t push them to finish or launch.
EPM is positioned as a premium, high-touch implementation program, not a cheap “how to make a course” mini-course. The real question isn’t “Is it expensive?” but “Will I actually use it and get the return?”
Who Experience Product Masterclass Is Best For
From everything I’ve seen and what the program itself is designed to do, EPM is a strong fit if:
- You’re a coach, consultant, healer, or expert who wants to turn your knowledge into a structured, high-value digital program
- You’ve tried building or selling a course before, but sales and completion rates have been disappointing
- You’re willing to show up consistently for 10–12 weeks and follow a proven process
- You’re done collecting information and ready to create a product that can actually generate revenue and impact
On the flip side, EPM is probably not for you if:
- You hate the idea of teaching or leading groups and only want 100% done-for-you services
- You’re looking for a $97 course to “test the waters” and aren’t ready to commit time and energy
- You want a passive product that magically sells without showing up, implementing, or marketing
- You’re brand new to your topic and have no idea who you want to serve or what result you want to help people achieve (EPM does help refine this, but you’ll move faster if you’re not starting from absolute zero)
Real Results: What Students Actually Say
Across independent reviews, testimonials, and even more critical posts, a consistent pattern emerges:
- Many students report making back the tuition and more during the program window, often in the $2k–$10k range for their first launch.
- Others don’t hit big numbers but walk away with a clear, validated offer that becomes the foundation of their business.
- Some students have shared more mixed experiences, noting that the program is intense and can feel overwhelming if you juggle a full-time job and family at the same time.
The most honest summary is:
“You get out what you put in.”
EPM gives you a structured runway, personal support, and strong accountability. But your niche, offer, pricing, and willingness to implement will always play a huge role in outcomes.
Pros of Experience Product Masterclass
Let’s boil down the strongest advantages.
Structured path from idea to income
You’re not left to connect the dots on your own. There’s a clear sequence from choosing your idea to launching and delivering your program.
Focus on engagement, not just content
The whole “experience product” idea is about getting people to finish and transform, not just consume. That’s healthier for your business and brand long-term.
High-touch coaching and community
You’re not buying a library of videos. You’re getting live support, coach feedback, and a cohort of people going through the same process.
Action-based $2,000 guarantee
For people willing to show up and do the work, the guarantee meaningfully reduces financial risk.
Real-world launch focus
This isn’t about perfect branding or endless pre-planning. It’s about getting an offer out, getting paid, and refining from real feedback.
Cons of Experience Product Masterclass
You should also see the downsides clearly.
Premium price
EPM is not cheap. If your finances are extremely tight or you’re not ready to treat this as a serious business investment, the stress alone might undermine your ability to show up fully.
Time and energy intensive
You will need to carve out real hours every week to watch, implement, and interact. This isn’t a “background” course.
Guarantee has conditions
You must sign the guarantee, meet deadlines, submit homework, ask questions, and prove you implemented. If you want a no-questions-asked refund policy, that’s not what this is.
Not a magic bullet
If your niche is way off, your offer is misaligned, or you refuse to market, even the best program can’t fix that. EPM can guide and support you, but you’re still the one in the arena.
If you’ve read this far and feel like EPM might be the structure and push you’ve been missing, here’s the official link again:
Click Here to get Experience Product Masterclass at a Discount Price
Is Experience Product Masterclass Worth It? My Verdict
So, is EPM worth the money, time, and emotional energy?
Here’s the simplest way I can put it.
Experience Product Masterclass isn’t just about giving you more information. It’s about:
- Forcing you to choose a clear offer and audience
- Walking you through a tested path to launch
- Keeping you engaged and accountable enough to finish
- Helping you build something you can run again and again
If you:
- Have expertise or a transformation you know you can deliver
- Want to create a serious online program (not just a cheap mini course)
- Are ready to do 10–12 weeks of focused work
- Appreciate structure, coaching, and accountability
…then EPM can absolutely be worth it. Many students see a direct financial return during the program, and the skills and assets you build can pay dividends far beyond that first launch.
But if you’re:
- Looking for a casual, low-commitment learning experience
- Not sure you can realistically show up during the program window
- Hoping the guarantee means “I can relax and get my money back if I don’t feel like it”
…this probably isn’t the right fit, at least not yet.
The bottom line:
EPM is a high-commitment, high-support program for people who are serious about building and launching an offer that actually sells and serves. If that’s where you are, it’s one of the more robust, results-oriented options in the course-creation space.
If you’re ready to see the latest details, bonuses, and enrollment deadlines, you can check them out here:
Click Here to get Experience Product Masterclass at a Discount Price
