
The Harsh Truth About Coaching That No One Tells You
If you’ve ever tried to start a coaching business, you’ve likely faced this: everyone tells you to “build your following first”, “create free sessions to get experience”, or “post every day until someone notices you.”
But let’s be honest.
You spend weeks writing content, get five likes (two from friends), and still have no paying clients. You offer “free sessions” hoping they’ll turn into something, but they rarely do. You attend webinars, follow gurus, and try to “find your niche,” yet somehow, you’re still not getting paid.
It’s not because you’re lazy or lack talent.
It’s because the coaching industry—especially for beginners—is broken.
The truth is, most new coaches are working hard on the wrong things. You’re told to build an audience, but not how to get your first paying client. You’re told to give free value, but not how to charge for it confidently.
And deep down, it starts to hurt.
You feel invisible. You start to doubt your worth. You question whether you were cut out for this at all.
I’ve been there too.
So when I came across a book promising to show me how to “get paid while gaining experience”—without complicated funnels, tech, or a massive audience—I’ll admit, I was skeptical.
But what caught my attention was the author behind it: Richmond Dinh, a respected coach and founder of the Underdog Movement, who helped over 1,200 coaches turn their skills into income.
His new book, The Tiny Challenge Book, claims to reveal a simple framework that helps early-stage coaches attract paying clients—even if they have zero followers, zero marketing skills, and zero tech know-how.
It sounded almost too good to be true. But after diving in, what I found was refreshingly different from the typical “coaching hype.”
👉 Click Here to Get The Tiny Challenge Book + 5 Special Bonuses
A Pandemic, a Collapse, and a Discovery
Richmond’s story begins in March 2020.
His thriving 7-figure coaching business, built around live events, suddenly collapsed when the pandemic hit. Overnight, his model for filling rooms and converting attendees stopped working.
Sound familiar? Many coaches experienced the same nightmare.
But instead of quitting, Richmond did something radical—he simplified everything.
He decided to work with just one person. No big programs, no funnels, no tech headaches.
He created a short, focused experience called a “Tiny Challenge.”
Within days, his client got real results—and actually paid him.
That experiment changed everything.
He realized that small, simple, results-focused challenges not only helped clients faster, but also attracted better clients—ones who paid on time, showed up, and got results.
And that’s how the Tiny Challenge Method™ was born.
Today, it’s helped over 1,200 coaches get their first clients, earn consistent income, and finally escape the “work-for-free” trap. Even Russell Brunson, co-founder of ClickFunnels, used this system to make $100,000 from just two Tiny Challenges.
The Philosophy Behind “The Tiny Challenge Book”
The book flips the traditional coaching playbook upside down.
Instead of teaching you to spend months building funnels or posting daily, it teaches you how to:
- Get your first client immediately (even with no audience)
- Build authority by delivering quick, real results
- Get paid while learning, instead of waiting to be “ready”
It’s the opposite of the old “pay your dues” mentality.
You don’t need:
- A big following
- A fancy website
- A certification
- Complicated software
All you need is a way to help one person solve one problem—and the courage to charge for it.
The book’s promise is clear: stop waiting, start earning.
👉 Click Here to Get The Tiny Challenge Book + 5 Special Bonuses
Why The Traditional Coaching Model Is Broken
Let’s talk about the elephant in the room.
Most new coaches are taught a broken system:
- Build a following.
- Create free content.
- Offer free sessions.
- Hope people hire you later.
But here’s the truth no one wants to admit:
- When you work for free, clients don’t take you seriously.
- When people don’t pay, they don’t value your time.
- When you give away too much, you end up exhausted and broke.
This “prove yourself first” model destroys confidence.
It teaches coaches to undervalue themselves, to chase validation instead of income, and to mistake busyness for business.
Richmond Dinh calls it “the death spiral of free coaching.”
The Tiny Challenge Method changes that by helping you start small, get paid early, and build momentum fast.
It’s not about hustling harder—it’s about working smarter.
Inside The Tiny Challenge Method™
So, what’s the actual system?
The method is built on five simple parts that anyone can apply, even without tech skills or experience.
1. The Hot Topic
You start by identifying one small, specific problem your audience wants solved right now.
This becomes the topic of your challenge—something quick, relevant, and results-focused.
For example:
- “3 Days to Break Your Overthinking Habit”
- “5 Days to Book Your First Discovery Call”
- “Mini Challenge: Declutter Your Schedule in One Week”
Tiny topics attract big engagement because they feel doable and deliver instant wins.
2. The Fingerprint Method
This is your personal twist—your “unique coaching DNA.”
You learn how to position your method as distinct, even in crowded markets, using your story, your experience, and your authentic voice.
It’s not about being better—it’s about being different.
3. Domino Homework
The book explains how to structure simple, daily micro-actions that help your clients get small wins.
Each “domino” builds momentum, stacking results day after day.
By the end of the challenge, participants feel empowered—and ready for your paid offer.
4. Tough Love Accountability
Accountability is what turns participation into transformation.
You’ll learn how to combine support and structure, even one-on-one, to ensure clients follow through.
This is where real trust forms—and sales become natural.
5. The Hot Offer
Finally, you’ll discover how to make a no-pressure offer that feels like the next logical step.
By the time your challenge ends, your participants already want more.
There’s no “sales call anxiety.” It’s just a conversation about continuing the progress they’ve already made.
That’s the genius behind this system—it’s effortless, natural, and authentic.
What’s Inside “The Tiny Challenge Book”
The book goes far beyond theory—it’s a complete playbook for coaches.
Here’s what you’ll discover inside:
- The Death of Pro-Bono Coaching: Why giving away free sessions kills your momentum and your confidence.
- The Upside-Down Marketing Method: A counterintuitive approach that gets clients without followers or ads.
- The “Earn While You Learn” Framework: The exact words to position yourself as an expert, even if you’re new.
- The Complete Tiny Challenge Blueprint: A step-by-step system that has generated over $10 million in coaching income.
- Copy-and-Paste Session Scripts: Templates for each challenge day, so you never wonder what to say.
- The Perfect-Day Content Formula: A structure that naturally leads participants to buy—without feeling sold to.
- Real Case Studies: Actual coaches who used this method to go from $0 to $5K+ months.
And unlike most “free” books, this one delivers real, actionable steps.
The 5 Bonuses That Make This Offer a No-Brainer
When you order The Tiny Challenge Book, you also get five powerful bonuses worth over $1,200—completely free (just cover $9.95 for shipping).
Here’s what’s included:
Bonus #1: Client Attraction Content Templates
A complete library of 19 pre-written social posts, prompts, and the “Traffic Circle System” to fill your challenge quickly.
Bonus #2: The Credibility Convincer Training
Learn how to tell your origin story in a way that instantly builds authority and trust. Perfect for new coaches who lack social proof.
Bonus #3: Create Your Coaching Offer Using AI
Fast-track training with 5 proven AI prompts to help you craft a compelling coaching offer in under five minutes.
Bonus #4: The 1-Hour Challenge Setup System
A step-by-step checklist to launch your challenge in just one hour—no tech stress, no guesswork.
Bonus #5: The Scale-Up Secrets Masterclass
Once you’ve mastered one-on-one Tiny Challenges, this class shows you how to automate and scale to group challenges and evergreen income.
All five bonuses are instantly available after you claim your book.
👉 Click Here to Get The Tiny Challenge Book + 5 Special Bonuses
Who Is This For?
This isn’t just for professional coaches—it’s for anyone who wants to earn by helping others.
Perfect for:
- New Coaches: Start charging from day one without tech, funnels, or fancy credentials.
- Freelancers & Consultants: Turn your knowledge into recurring income.
- Service Providers: Add coaching as a premium upsell using the Tiny Challenge model.
- Course Creators: Build engagement and social proof through mini-challenges that convert into sales.
- Aspiring Entrepreneurs: Learn how to create fast cash flow offers that validate your ideas before scaling.
If you’ve ever struggled to get traction or wondered how others are “getting clients easily,” this is your missing piece.
Why It Works So Well
The secret to the Tiny Challenge Method™ is psychology.
When someone joins a micro-challenge, they make a small emotional commitment. As they complete each day, they experience real progress—which builds trust and confidence.
By the end, they’re not just aware of your value—they’ve felt it.
And when they feel it, buying your offer becomes a natural next step.
That’s why even beginners with no audience can close $1,500–$3,000 clients using this system.
Because it’s not about marketing tricks—it’s about creating transformation first.
Real Coaches. Real Results.
The book isn’t full of empty promises—it’s packed with real success stories.
- Sara, a mindset coach, went from zero clients to three paying $1,500/month each after running her first Tiny Challenge.
- James, a career strategist, replaced his 9–5 income in under two months using the framework.
- Lisa, a fitness coach, built a recurring group program that earns her $5K/month consistently.
And even the pros are using it: Russell Brunson made $100,000 from just two Tiny Challenges.
The common theme? It works across niches, ages, and experience levels.
My Experience With The Tiny Challenge Book
When I first applied the Tiny Challenge method, I had doubts.
I had no big audience, no fancy setup—just a small idea and determination.
I picked a 3-day topic: “How to Get Your First Client Without Ads.”
I followed the script from the book, customized it for my style, and launched it using only my email list and a few social posts.
Within a week, I had 12 participants. By the end of day three, two of them paid me $1,000 each for personalized coaching.
I earned $2,000 from something that took me two hours a day.
That’s when I realized—this isn’t theory. It’s a real, repeatable system.
What Makes It Different
Here’s what stands out about The Tiny Challenge Book:
- It’s Designed for Beginners.
No audience? No problem. It works better when you’re small and agile. - It’s Action-Oriented.
Every page is designed to help you do something, not just think. - It’s Results-First.
You get paid early, which builds confidence and momentum. - It’s Endorsed by Industry Leaders.
The method isn’t hypothetical—it’s proven by top entrepreneurs and real coaches. - It’s Affordable.
You’re not buying a $997 course. You’re getting a $1,200+ value bundle for under $10.
👉 Click Here to Get The Tiny Challenge Book + 5 Special Bonuses
The Verdict: Does It Work?
Absolutely—if you apply it.
The Tiny Challenge Book isn’t magic—it’s a framework. But it’s one of the most practical, beginner-friendly systems I’ve seen in years.
It helps you shift from learning mode to earning mode.
It teaches you to charge confidently, serve deeply, and grow sustainably.
It’s not about flashy funnels or fake success—it’s about simple, authentic transformation that pays.
If you’re tired of “working for free,” if you’re ready to finally earn from your expertise, this is your roadmap.
Final Thoughts
Coaching has changed. The old ways don’t work anymore—and that’s good news.
Because the Tiny Challenge Method™ gives you the power to start small, get paid early, and scale fast.
Richmond Dinh’s book doesn’t just teach marketing—it teaches confidence, clarity, and the psychology of getting paid for what you’re worth.
If you’re serious about becoming a paid coach—not “someday,” but today—you need to read this book.
The cost? Just $9.95 for shipping. The potential return? Thousands in recurring revenue and a business you love waking up to.
👉 Click Here to Get The Tiny Challenge Book + 5 Special Bonuses
Bottom Line:
The Tiny Challenge Book isn’t just another “freebie”—it’s the reset button for your coaching career.
Start small, get paid, and build your business the smarter way.

