If you thought streaming services were done with big discounts, think again. Last year’s Peacock Cyber Monday deal was the kind of jaw-dropper that had people signing up in minutes. Imagine paying less than the cost of a cup of coffee for a month of live sports, blockbuster movies, and NBC favorites. That’s exactly what happened in 2024—Peacock slashed its rates so steeply that the entire year of Peacock Premium cost just $19.99. For those who didn’t want to commit to a full year, there was a $1.99/month option for six months, both at more than 75% off the regular rate.
These were short-lived offers, but they set a precedent. And now, with Peacock’s current pricing sitting at $7.99/month for Select, $10.99/month for Premium, and $16.99/month for Premium Plus, it’s not hard to see why Cyber Monday deals get so much hype. Let’s break down exactly what the 2024 deal looked like and why it matters for 2025.
The 2024 Cyber Monday Peacock Deal – How It Worked
Peacock’s 2024 Cyber Monday promotion was simple but incredibly generous. There were two main ways to save:
- Annual Plan for $19.99
Normally $79.99/year for Peacock Premium, this deal brought the cost down to about $1.66/month.
✅ Perfect for those ready to commit for a year of binge-worthy content and live sports. - Monthly Plan at $1.99
Instead of the usual $10.99/month for Premium, new subscribers could lock in six months at less than two bucks each.
✅ Ideal for casual viewers or those who just wanted to try Peacock during peak TV season.
To claim these offers, customers used special promo codes—REALDEAL for the annual plan and REALDEALMONTHLY for the six-month monthly deal. The catch? They were only available to new or returning customers (inactive accounts) and had to be redeemed directly on Peacock’s website during the Cyber Monday window.
Who Was Eligible & Why It’s Likely to Return in 2025
One of the quirks of Peacock’s Cyber Monday promotion in 2024 was its exclusivity. The deal wasn’t open to everyone—it specifically targeted new subscribers and returning users whose accounts were inactive at the time. That meant if you were already paying for Peacock, you had to cancel and wait until your billing cycle ended before you could even think about grabbing the deal.
This type of “lure back” promotion is common in streaming. It helps Peacock reel in fresh customers while also tempting former subscribers to return. And given how aggressive the 2024 discount was, it’s very possible they’ll roll out a similar tactic in 2025, especially with increasing competition from Netflix, Max, Disney+, and newcomers in the ad-supported tier space.
If Peacock follows last year’s playbook, expect:
- New and returning customers only
- Promo codes unique to the annual and monthly options
- A narrow redemption window tied directly to Cyber Monday week
- Sign-ups only through the Peacock official site
Current Peacock Pricing Context
To understand just how valuable last year’s Cyber Monday deal was, you need to look at today’s standard rates. As of 2025, here’s what you’d pay without any promo:
| Plan | Monthly Price | Annual Price | What You Get |
|---|---|---|---|
| Select | $7.99 | $79.99 | TV favorites from NBC, Bravo & more, with ads; no Peacock Originals |
| Premium | $10.99 | $109.99 | Full Peacock catalog, live sports/events, Peacock Originals, with ads |
| Premium Plus | $16.99 | $169.99 | Everything in Premium, ad-free†, offline downloads, local NBC live stream |
† Note: Some live content and select titles still contain ads due to streaming rights.
When you compare these rates to the 2024 Cyber Monday annual deal—$19.99 for Premium—it’s obvious why people jumped at the offer. You’d be paying less for a full year than you normally would for just two months of Premium at regular price.
Why the Cyber Monday Deal Matters Now
Looking back, the 2024 Cyber Monday deal wasn’t just a marketing stunt—it was a rare opportunity to lock in massive savings on a service that’s only gotten more expensive over time. With Peacock Premium now sitting at $10.99/month or $109.99/year, that $19.99 annual price from last year feels almost unreal.
Here’s why it matters today:
- Price Protection – If you grabbed the deal in 2024, you effectively shielded yourself from 2025’s higher rates for the entire year.
- Big Savings – The annual offer gave you 12 months for less than the cost of two months at today’s Premium rate.
- Perfect Timing – Cyber Monday lands just before Peacock’s big winter sports coverage, plus holiday-season TV drops—meaning you get peak content right away.
- Low-Risk Entry – The $1.99/month plan let hesitant viewers test-drive the platform without committing to the full year.
In a competitive streaming landscape, deals like this don’t just bring in subscribers—they create long-term customers who might stick around even after the promo ends.
Quick 2024 Deal Recap Table
| Deal Type | 2024 Promo Price | Regular Price | Savings |
|---|---|---|---|
| Annual Premium | $19.99/year | $79.99/year | ~75% off |
| Monthly Premium | $1.99/month (6 mo.) | $10.99/month | ~82% off |
| Promo Codes | REALDEAL / REALDEALMONTHLY | — | — |
| Eligibility | New & returning users | Active subscribers excluded | — |
This table makes the numbers clear—these weren’t token discounts. They were deep cuts designed to turn casual browsers into paying subscribers.
2025 Forecast: What to Expect
Based on Peacock’s 2024 Cyber Monday strategy, there’s a strong chance we’ll see another deep-discount campaign this year. But the exact numbers may shift. Streaming platforms often adjust deals to balance subscriber growth with revenue targets, especially when their regular prices have increased.
Here’s what could happen in 2025:
- Slightly Higher “Discounted” Rates – Instead of $19.99/year for Premium, we might see $24.99–$29.99, still a huge cut from $109.99/year.
- Shorter Monthly Discounts – The $1.99/month for six months could become $2.99/month for three to four months.
- Bundled Incentives – Peacock may throw in free months of Premium Plus, or partner offers like free Instacart+ or streaming device discounts.
- Focus on Premium Tier – The biggest deals will likely target Premium, since Select is already at the low $7.99/month entry point.
If Peacock sticks to its playbook, the deal will land right before major winter sports coverage and holiday releases, making it an easy “yes” for both new and returning subscribers.
Why the Deal Could Be Even Bigger This Year
There’s a compelling reason Peacock might up the ante in 2025: the streaming wars are intensifying. With rivals like Netflix, Disney+, Max, and Amazon Prime Video pushing ad-supported tiers, Peacock has to fight harder to stand out.
Key factors pushing Peacock toward aggressive Cyber Monday discounts this year:
- Subscriber Growth Goals – NBCUniversal has made it clear they want to close the gap on bigger players, and deep deals are the fastest way to spike numbers.
- Retention & Churn Control – Bringing in low-cost subscribers during Cyber Monday means Peacock has 6–12 months to impress them enough to stay.
- Content Lineup Power – 2025’s content slate includes more live sports rights, original series drops, and next-day NBC shows, all of which benefit from getting as many eyes as possible early.
- Advertising Strategy – Even with discounted subs, Peacock earns ad revenue on its ad-supported tiers, making deep cuts still profitable.
If Peacock decides to replicate—or even beat—last year’s 75–82% savings, Cyber Monday 2025 could be one of the cheapest ways to lock in a year’s worth of premium streaming anywhere.
How to Prepare for the 2025 Cyber Monday Deal
The biggest mistake people made last year was waiting until Cyber Monday to get ready. By the time they decided to subscribe, they had to scramble for account info, payment details, and promo codes—and some missed out entirely when the offer expired.
Here’s how to make sure you’re ready this year:
- Check Your Account Status – If you’re a current subscriber, decide if you’re willing to cancel before the deal drops so you’re eligible.
- Set a Calendar Reminder – Cyber Monday 2025 is on December 1, but Peacock may drop deals a day or two early.
- Update Your Payment Info – Expired cards or outdated billing details can delay sign-up during the short promo window.
- Sign Up for Alerts – Follow Peacock on social media and join their email list so you get notified the second the deal goes live.
- Decide on Monthly vs Annual – Know in advance if you want the biggest upfront savings (annual) or a smaller commitment (monthly).
Step-by-Step Guide to Claiming It
If Peacock repeats last year’s playbook, grabbing the Cyber Monday deal will be straightforward—but you’ll still want to move fast. Here’s the likely process:
- Visit Peacock’s Official Site – Skip third-party retailers to ensure you get the genuine promo.
- Select Your Plan – Choose between the discounted Annual Premium or Monthly Premium offer.
- Enter the Promo Code – If codes are required like in 2024 (
REALDEALorREALDEALMONTHLY), apply them at checkout. - Create or Sign Into Your Account – For returning customers, make sure the email you use matches your inactive account.
- Add Payment Info – Enter a valid credit or debit card to activate your subscription.
- Confirm & Stream – Once payment clears, you’ll have instant access to Peacock’s library at your Cyber Monday rate.
⚡ Pro Tip: If you’re eyeing Premium Plus for ad-free viewing, check if Peacock offers a Cyber Monday upgrade discount after you sign up. Sometimes, you can lock in a better rate than upgrading later in the year.
Extra Perks & Bundle Opportunities
One of the best-kept secrets of Peacock’s Cyber Monday push in 2024 was the add-on perks that quietly sweetened the deal. While the headline was the ultra-low subscription rate, some users also reported offers like:
- Streaming Device Discounts – In past promos, Peacock has partnered with Roku, Amazon Fire TV, and Google Chromecast to offer reduced prices or even free devices when signing up for an annual plan.
- Third-Party Bundles – Occasionally, Peacock has tied deals to other NBCUniversal products, sports packages, or even shopping partners like Instacart+ or Walmart+.
- Premium Plus Upgrade Discounts – New subscribers sometimes got the option to upgrade from Premium to Premium Plus at a reduced rate within the first month.
In 2025, we could see even more bundling opportunities. With the rising popularity of content + service packages, don’t be surprised if Peacock throws in free trial months to related NBCUniversal platforms, discounts on live event tickets, or exclusive early streaming access for major movie releases.
Final Takeaways for Deal Hunters
If history is any guide, Cyber Monday 2025 will be one of the absolute best times to subscribe to Peacock—especially if you’ve been eyeing Premium for its Originals, live sports, and extensive on-demand library.
Key points to remember:
- Expect deep discounts—possibly not quite as low as $19.99/year, but still massive savings off today’s $109.99 Premium annual price.
- Act fast—these deals tend to last only 24–72 hours.
- Watch for extra perks that add value beyond the subscription cost.
- If you’re currently subscribed, decide early if you want to cancel to qualify for the promo.
With the right preparation, you could lock in a year of Peacock Premium for less than a single month of some competing services—making Cyber Monday the perfect time to click, subscribe, and start streaming.
